CogBlog

In 1997 I co-founded COGBOX in with Michelle DeCol. Since then we've offered online marketing, web development and corporate and brand identity to a wide range of clients. Here I post thoughts and comments on search marketing, recent projects, and other things I find interesting.

Google's Froogle, now just Google Base.

Published Tuesday, June 27, 2006 by chris | E-mail this post

Honestly that title almost sounds like complete nonsense. But, it is not.

Google announced that they are scrapping the Froogle Merchant Center, and that all submissions to its comparison shopping engine, Froogle, will be handled through the Google Base interface. What's more, you can now make submissions to the service in RSS, or Atom formats.

Thursday Google is expected to release their new payments service, Gbuy, which I'm sure will tie into Google Base as well.